Loops – Groen

The wool is genuinely soft—like, sink-your-toes-in soft—and the playful motif looks even better in person than it did on screen. That cut-out corner detail gives it a modern twist that ties the whole room together.

The cut-out corner is such a clever signature—it makes the rug feel like a piece of art even before you notice the playful motifs. I’ve had mine down for a week and the wool’s softness still catches me off guard every time I walk barefoot across it.

The New Zealand wool is genuinely as soft as everyone says, and the playful motif adds just the right amount of character to my hallway. The unique cut-out corner is a subtle touch that makes it feel more like art than a rug, and it lays flat perfectly from day one.